Most Popular Designs

Posted by 2 on

Tail_Wags-LinkedIn-EngI'm regularly asked what is my best selling helmet cover and, believe it or not, it's not a straight forward answer. That's because there are different favourites for the various age groups and genders. But it's an important question for people trying to determine the perfect gift for a child or friend so I thought the following might be helpful: There seem to be 6 groups:
  • Young girls (ages 1 to 6)
  • Young boys (ages 1 to 6)
  • Older girls (ages 7 to 12)
  • Older boys (ages 7 to 12)
  • Women
  • Men
(I've grouped teenage girls and boys with women & men.) WhiteBunnyGirl95% of young girls love pink and purple so it's the easiest group of kids to design helmet covers for. And anything to do with princesses or cute animals will always be a big seller. For the parents who are sick and tired of all of the pink/purple in their child's wardrobe, I like to remind them their daughters will soon want to wear nothing but black so they might as well enjoy this pink phase while it lasts. Young boys are happy to be cute and adorable so doggies, beavers, and monkeys will always bring a smile to their faces. But once they hit grade school, they often become influenced by their peers and the trend is towards cool or "sick" (another word for cool) Spider Boythings. The scarier or more gruesome the better ... snakes, spiders, and skulls & crossbones are sure to please. Cleo the CatI often describe older girls as the 7 and 8 year olds going on 30 ... They suddenly want to appear grown-up. All of a sudden, princesses and bunny rabbits aren't cool enough. The most popular designs for this age group are animal prints (leopard or zebra) and more sophisticated looks such as Cleo the Cat. There are exceptions to this, of course, and I'm always thrilled to meet a 9 or 10 year old girl who is still happy to look sweet. Princesses5The motivation for adults to wear a helmet cover is very different than kids. Kids love dress-up and imaginary play whereas adults typically want to make a statement. Whether skiing or biking, adults often like to stand out in a crowd. This is why you'll see teams of cyclists during charity bike rides wearing helmet covers to distinguish themselves. Visibility is also key to safety and safety on the roads is paramount! Of course, you can throw all of the above advice out the window if you've got someone to buy for who adores a certain animal (you'd be surprised how many people LOVE cows), or a particular design suits their personality to a tee! We all know of at least one family member or friend who would look great with a Red Devil on their head. [caption id="attachment_3762" align="aligncenter" width="300"]Kevin O'Leary, one of the dragons on the CBC Dragons' Den, appropriately wearing the Red Devil. Kevin O'Leary, one of the dragons on the CBC Dragons' Den, appropriately wearing the Red Devil.[/caption]          

Share this post

← Older Post Newer Post →

Leave a comment