Tail-Wags Helmet Covers Blog — Deceptive Marketing
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“Designed in Canada” is not the same as “Made in Canada”! Designed in Canada may simply mean the company’s main office is located in Canada but the entire production of the product is offshore. Made in Canada means the product is produced in Canada by Canadian workers. There’s a big difference but some businesses, which manufacture in China, are trying to piggyback on the growing desire of Canadians to purchase locally made goods by tagging their products with deceptive labels. Personally, I think the practice is going to backfire on these businesses. When customers feel they have been taken advantage...
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- Tags: Business, Canadian Made Products, Deceptive Marketing, Entrepreneur, General, Marketing, Small Businesses, Supporting Locally Made Goods, Tail Wags Helmet Covers