Tail-Wags Helmet Covers Blog — New Year's Resolutions

Small Business & New Year's Resolutions

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According to an article in the Huffington Post, 57% of small businesses plan to expand their marketing efforts this year in order to attract more customers. Furthermore, 67% of small businesses are optimistic that increased marketing will lead to business growth in 2012 despite the current economic climate. The question that comes to mind when I read the above is “what type of marketing will be the most effective”? It’s easy to spend lots of money on marketing. There are plenty of firms claiming their services will generate increased sales. I receive at least a dozen emails every week (often...

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